Work done for a previous client, a brochure and brand design made to advertise and explore the various aspects of their small online dice shop, Cloud Dragon Dice.
The focus was to create something soft and appealing, with soft & vibrant blues and pinks to give the brand a sense of comfort with its appeal. Another aim was to theme the brand (and brochure by extension) after tabletop gaming, as the dice being sold were meant for use in those games. The text, characters, and design elements used were chosen with the aim of communicating a fantasy feel without being too rigid, still appealing to the soft, friendly core of the brand.
Photographs used inside the brochure were from the shopkeeper themself, alongside the social media links accurately reflecting their presence on those sites.
